6 Thoughts on Using Curation to Fill Your Blog

Curation as a means to get material for your blog is a good idea and there are some great tools to do that with. It should not, however be seen as a short cut or your main way of blogging. 

In this blog you will see that I use Scoop.it reasonably often, particularly when it comes to stories to do with location based services.

Curated

Curated

Here are some things to consider.

  1. If you want people to regularly visit your blog, you need to give them information they can’t easily find for themselves.
  2. If you want to be considered as a thought leader, the thoughts should be yours, shouldn’t they?
  3. People come to you because of your experience, because you have information of value to them.
  4. If you spend your time telling other people’s stories all the time, you could be driving potential customers to someone else, after all, by telling their story, unless you are using it as a negative example, you are recommending them.
  5. By all means use trending topics, news and anecdotal stories, but write them from your point of view and the perspective of the type of audience you are looking for.
  6. Why are you blogging? Are you simply wanting to share cool things you discover, are you trying to create your own audience? Are you looking for business for your company?
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About Luigi Cappel

Writer for hire, marketing consultant specialising in Location Based Services. Futurist and Public Speaker Auckland, New Zealand
This entry was posted in Blog, Blogging, Social Media and tagged , , , , , , , . Bookmark the permalink.

One Response to 6 Thoughts on Using Curation to Fill Your Blog

  1. This blog is very well written and I appreciate your efforts.. Keep up the good work.

    Like

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