San Francisco firm Uber to bring private car-hailing app technology to Taiwan – WantChinaTimes

Whilst WantChinaTimes San Francisco firm Uber to bring private car-hailing app technology to Taiwan WantChinaTimes The apps, when downloaded to the user’s smartphone, detect the Global Positioning System’s (GPS) space-based satellite navigation system and…


Whilst legislation may need to catch up, the reality is that this is a new wave of transportation.

I hear and understand a lot of complaints from the existing industries, but there are many arguments in favor of this evolution. It could mean fewer cars on the road. That has to be good from a green perspective.

One way the existing taxi industry could compete is by allowing passengers to rate existing taxi drivers, because there are drivers who take their customers ‘the long way round’ and this is one of the reasons that the whole industry gets a bad name.

A classic example I hear frequently is asking the passenger which route to take. This is a way of letting the driver off if they take the longer or more congested route. They should all be using solutions such as Waze or TomTom with real time traffic. If they are professional, then most of the time they know the fastest route at any time of day

Taxi companies should read ‘What Would Google Do’ by Jeff Jarvis. If they uniformly provided a great service, people would not be wanting other services. These new services could not get off the ground or survive if the existing ones were providing a great solution.

Just like book stores, record stores and other industries, the taxi industry needs to keep reinventing itself or others will take over. That is the nature of change.

With my tongue firmly planted in my cheek, I believe there is a global conspiracy. There is a central location on the planet where they send taxi drivers to countries where they don’t speak the local language and don’t know the local road network.

About Luigi Cappel

Writer for hire, marketing consultant specialising in Location Based Services. Futurist and Public Speaker Auckland, New Zealand
This entry was posted in Apps, Car Navigation, Google, GPS, Location Based Consultant, Location Based Services, Mobile Apps, Motoring,, SmartPhone, SoLoMo, Travel and tagged , , , , . Bookmark the permalink.

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