Category Archives: Business Writing

Would You Like Some Help Writing Your Business Blog or Story for 2020?

Posted on January 6, 2020 by Luigi Cappel

So many people tell me they need to write blogs, articles and other material for their website or other marketing output. They know customers want to do business with people and feel they have a relationship with them, and that … Continue reading →

Posted in Blog, Blog coach, Blogging, brand, Build Management, Business, Business Consultant, Business Writing, Collaboration, Communications, Customers, grocery, Loyalty, Restaurant, Retail, retail survival, writing | Tagged , , , , , , , , , | Leave a comment

Telecommuting produces gains in productivity

Posted on October 7, 2017 by Luigi Cappel

A month or so ago on a Friday, the starter motor on my car decided to stop working. I ended up having to have a tow truck pick it up and take it to the garage where they had to … Continue reading →

Posted in Business, Business Consultant, Business Writing, Communications, commuting, Lifestyle, People, Technology, telecommunications, Telecommuting, traffic congestion, traffic demand, Work | Tagged , , , , , , , , | Leave a comment

Sometimes I think I should become a proof-reader. Whatever happened to editors?

Posted on October 6, 2017 by Luigi Cappel

I see it everywhere and it drives me nuts. Whether it’s printed or digital newspapers, books by top authors, articles, or in this header from FOX. News services stand out the most because you expect good spelling and grammar from … Continue reading →

Posted in brand, Business, Business Consultant, Business Writing, Consultant, Customers, eBook, Editor, good books, Marketing, News, Proof reader, writing | Tagged , , , , , , , , , , | Leave a comment

George Orwell’s 5 Rules for Effective Writing | PickTheBrain | Motivation and Self Improvement

Posted on May 9, 2015 by Luigi Cappel

An overview and explanation of 5 basic rules that will make your writing effective, based on an essay by George Orwell. Source: http://www.pickthebrain.com This is really good advice, but also a real challenge for people like me who enjoy language. … Continue reading →

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7 Reasons Your Blog Sucks & How to Fix It – Search Engine Watch

Posted on December 11, 2013 by Luigi Cappel

See on Scoop.it – Creating Great Blogs 7 Reasons Your Blog Sucks & How to Fix It Search Engine Watch If their writing chops aren’t up to par, you might get blog posts that are unfocused, rambling or poorly structured, … Continue reading →

Posted in Blog, Blog coach, Blogging, Business Writing, PR | Tagged , , , , , , , , | 1 Comment

The A-2-Z of Business Blog Writing: J is for Jokes – Business 2 Community (blog)

Posted on November 27, 2013 by Luigi Cappel

See on Scoop.it – Creating Great Blogs Business 2 Community (blog) The A-2-Z of Business Blog Writing: J is for Jokes Business 2 Community (blog) The A 2 Z of Business Blog Writing: J is for Jokes image HTWB Jokes … Continue reading →

Posted in Blog, Blog coach, Blogging, Business Writing, Marketing | Tagged , , , | 1 Comment

The secrets of writing a great press release – Real Business

Posted on November 21, 2013 by Luigi Cappel

See on Scoop.it – Creating Great Blogs The secrets of writing a great press release Real Business Have you lost count of how many times someone has said in a meeting, ‘Oh let’s write a press release’ and sat and … Continue reading →

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