Category Archives: Hospitality

Small Business Survival After the COVID19 Lockdown

Posted on April 20, 2020 by Luigi Cappel

So many small to medium businesses are going broke right now because of the COVID19 lockdown. All companies are paying rent, power, wages and paying back interest on loans used to purchase inventory, fittings and more, and the end is … Continue reading →

Posted in BAU, Blogging, Business, Communications, Coronavirus, Corvid19, Customers, Facebook, Hospitality, Marketing, Money, New retail ideas, New Zealand, Restaurant, Retail, retail survival, Work | Tagged , , , , , , , , , , , , , , | Leave a comment

Jump the Queue With the New Giapo Loyalty App

Posted on February 12, 2020 by Luigi Cappel

Giapo, known around the world as one of the most innovative gelato stores in the world, headquartered in Gore Street in Auckland, has just launched a new loyalty app for smartphones, both iOS (Apple) and Google (Android). You should download … Continue reading →

Posted in Auckland, Food, Hospitality, Loyalty, Tourism, Tourism apps | Tagged , , , , , | Leave a comment

Buying your First Home and Commuting To Work, 400 Times a Year!

Posted on July 1, 2018 by Luigi Cappel

Research Before You Buy You’d think it was easy right? You have your deposit, you buy your house, you go to work and you pay the mortgage, just like when you were paying rent. No big deal. But there are other … Continue reading →

Posted in Buying a Home Research, Buying a House, Buying a House Mistakes, cars, commuting, congestion, drivers, Facebook, First Home Buyer, Foresight, Google maps, Hospitality, insurance, insurance risk, Location Based Servces, Map apps, Map data, Maps, Market Research, Money, motorway, Navigation Maps, parking, People, Public Transport, rail, Real Estate, real estate agent, real time traffic, Society, traffic, traffic congestion, traffic demand, Traffic Information, Traffic jam, Traffic Management, trains, Transport, Travel, Travel Information, Unusual Traffic, Urban design | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment

Social Location-Based Chatter is a Goldmine

Posted on January 6, 2018 by Luigi Cappel

I was listening to the latest Convince and Convert podcast with Carlos Garcia  from HYP3R this morning, which resonated with my passion for loyalty and location based services. This is one of my current favorite podcasts and always has some gems. … Continue reading →

Posted in Business Consultant, Communications, Customer Research, Customers, Foursquare, Hospitality, Hotel, Hotel Apps, Location Based Services, Map apps, New retail ideas, Proximity Based Marketing, Restaurant, Retail, retail apps, Social Media, Social Media Insight, Social Media Marketing, Twitter, Word of Mouth | Tagged , , , , , , , , , , , , , , , , , | Leave a comment

Sell More Beer With Pokemon Go

Posted on July 14, 2016 by Luigi Cappel

Or anything else at your destination retail or hospitality business. I’ve spent years trying to get businesses to invest in location based services, apps, maps and the like. Now if you are in the business and are a little bit … Continue reading →

Posted in Gamification, GPS Games, Hospitality, location based apps, Location Based Consultant, Location based games, location based marketing, Location Based Servces, New retail ideas, Retail, retail apps | 1 Comment

5 Ideas Thanks to Uber Data Science

Posted on May 21, 2016 by Luigi Cappel

In an article in Verge, they identified that Uber has discovered you are more likely to pay surge pricing if the battery on your mobile is low. Surge pricing is where they put the price up when they are low … Continue reading →

Posted in GPS, GPS Apps, GPS Nav, GPS Navigation, Hospitality, Loyalty, Map apps, Mobile Apps, SmartPhone, uber | Tagged , , , , , , | Leave a comment

Why restaurants need a hyper-local influencer marketing strategy

Posted on May 6, 2016 by Luigi Cappel

The founders of Pizza Pilgrims know a thing or two about influencer marketing. Sourced through Scoop.it from: econsultancy.com I was so frustrated with Foursquare, I was an ambassador but they wouldn’t let people manage multiple clients and the reality is … Continue reading →

Posted in BAU, Business, Business Consultant, Facebook, Foursquare, Hospitality, Location Based Consultant, location based marketing, Marketing, Marketing apps, Proximity Based Marketing, The Location Guru | Tagged , , , , , , , , , , , , , , , , | Leave a comment

Pizza Hut turns to algorithms and GPS tracking to increase sales

Posted on May 2, 2016 by Luigi Cappel

Yup, it’s the ‘Uber-ization’ of pizza, as Pizza Hut joins the wave of chain restaurants embracing tech. Sourced through Scoop.it from: http://www.pcworld.com I had an idea many years ago which I called Pizza on the Beach. The idea was that … Continue reading →

Posted in GPS, GPS Apps, GPS Delivery, GPS Track People, GPS Tracking, Hospitality, hospitality systems, Personal GPS Trackers, SmartPhone, Smartphones | Tagged , , , , , , , , , | 2 Comments

Why “near me” is critically important for multi-location businesses

Posted on April 23, 2016 by Luigi Cappel

As searchers become increasingly mobile, hyper-local searches are on the rise — and multi-location businesses stand to benefit the most. Sourced through Scoop.it from: searchengineland.com Are you missing out on business? I’m going to keep this one really simple. Go … Continue reading →

Posted in Business, Hospitality, location based apps, location based marketing, Location Based Servces, Location Based Services, New retail ideas, Retail, retail apps, retail survival, Shopping, The Location Guru | Tagged , , , , , , , , , , , | Leave a comment

How hotels can personalize the customer experience to compete with Airbnb

Posted on March 21, 2016 by Luigi Cappel

My aim with these articles is to cover some of the most important needs in hospitality and explore how brands can use digital touch points to deliver. Sourced through Scoop.it from: econsultancy.com This is good advice and can apply to … Continue reading →

Posted in BAU, Good travel apps, Hospitality, Hotel, Hotel Apps, hotel deals, Travel, Travel Apps, Travel Information | Tagged , , , , , , , , , , , , , , | Leave a comment