Category Archives: Marketing apps
Amazon is Coming to Australia and Retailers are Worried
They should be worried. As I discussed in my blog last week called The Blockbuster Effect, and countless previous blogs, you can’t expect, even at the bottom of the planet, to have the luxury of continuing doing business the same … Continue reading
Why restaurants need a hyper-local influencer marketing strategy
The founders of Pizza Pilgrims know a thing or two about influencer marketing. Sourced through Scoop.it from: econsultancy.com I was so frustrated with Foursquare, I was an ambassador but they wouldn’t let people manage multiple clients and the reality is … Continue reading
Coca-Cola has taken a step closer to using beacons to turn location-based marketing on its head
It represents a major step toward Coke figuring out a role for beacons in its marketing mix, which is still shackled somewhat by its… Sourced through Scoop.it from: http://www.thedrum.com There’s no question that a combination of location based marketing with … Continue reading
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