Category Archives: Proximity Based Marketing

Facebook gets real, Foursquare taps to tweet and I’m confused – Marketing Pilgrim

See on Scoop.it – Location Is Everywhere Marketing Pilgrim Facebook gets real, Foursquare taps to tweet and I’m confused Marketing Pilgrim Since many Foursquare users already share their check-ins automatically through Twitter, the app maker thinks it will be an … Continue reading

Posted in Facebook, Location Based Services, Marketing, Mobile Apps, Proximity Based Marketing, Restaurant, Retail, SmartPhone, Social Media, SoLoMo, Tourism, Travel, Word of Mouth | Tagged , , , , | Leave a comment

iBeacons and the future of retail shopping: Consumers are ready, but are retailers?

See on Scoop.it – Location Is Everywhere Not only do most people now use mobile apps to help them shop in stores, but more consumers would rather consult their smartphone for input than a sales associate. Luigi Cappel‘s insight: Relevance … Continue reading

Posted in Big Data, Business Consultant, Business Intelligence, Customers, Location Based Consultant, Loyalty, Marketing, Mobile Apps, People, Proximity Based Marketing, Retail, Social Media, SoLoMo, The Location Guru | Tagged , , , , , , , , | Leave a comment

Foursquare: maps designed for functionality | Mapbox

See on Scoop.it – Location Is Everywhere Foursquare users will notice a cool web update today: beautiful new maps, using a totally custom style we designed in collaboration with an amazing team at Foursquare. In addition to being designed around … Continue reading

Posted in Apps, GPS, Location Based Consultant, Location Based Services, Maps, Marketing, People, Proximity Based Marketing, Restaurant, Retail, Social Media, The Location Guru, Tourism, Travel | Tagged , , , , , , , | Leave a comment

Apple reveals its vision for the future of maps – Telegraph.co.uk

See on Scoop.it – Location Is Everywhere Telegraph.co.uk Apple reveals its vision for the future of maps Telegraph.co.uk Apple has filed a patent for a map app that allows you to see routes between any two places which you tap … Continue reading

Posted in Big Data, Google, GPS, Intelligence, Location Based Consultant, Market Research, Marketing, Mobile Apps, Proximity Based Marketing, Restaurant, Retail, SmartPhone, Tourism | Tagged , , , , , , | Leave a comment

Foursquare’s new notifications and the future of contextual mobile …

See a 20 minute preso from Foursquare at Scoop.it – Location Is Everywhere Foursquare’s new notifications and the future of contextual mobile experiences. Dec 18th. For the last year I’ve been obsessed with a new breed of mobile applications that … Continue reading

Posted in Business Consultant, Business Intelligence, Consultant, Google, GPS, Innovation, Location Based Consultant, Market Research, Mobile Apps, Proximity Based Marketing, SmartPhone, Social Media, SoLoMo, The Location Guru, Tourism, Travel, Twitter | Tagged , , , , , , , , , , , , , , | 1 Comment

Tourism conference addresses how media is shaping the news – eTurboNews

See on Scoop.it – Location Is Everywhere eTurboNews Tourism conference addresses how media is shaping the news eTurboNews With the impact of technological innovation and evolving media channels on tourism communication being the focus of the conference, this was part … Continue reading

Posted in Blog, Blogging, Location Based Consultant, Location Based Services, Marketing, Mobile Apps, Proximity Based Marketing, Stories, Tourism | Tagged , , , , | Leave a comment

Sygic Integrates Travel App w/ Foursquare, Groupon, ParkMe – Daily Deal Media

See on Scoop.it – Location Is Everywhere Daily Deal Media Sygic Integrates Travel App w/ Foursquare, Groupon, ParkMe Daily Deal Media Sygic’s integration with Foursquare, Groupon and ParkMe will respectively add restaurant recommendations, localized deals and parking info to its… … Continue reading

Posted in Car Navigation, GPS, Location Based Consultant, Location Based Services, Mobile Apps, Motoring, Proximity Based Marketing | Tagged , , , , | Leave a comment

Sony files patent for SmartWig with camera, GPS – Times of India

See on Scoop.it – Location Is Everywhere Times of India Sony files patent for SmartWig with camera, GPS Times of India NEW DELHI: While other technology companies are dabbling with eyewear and wristwatches, Japanese manufacturer Sony is going in an … Continue reading

Posted in Gadgets, GPS, GPS Tracking, Innovation, Location Based Consultant, Mobile Apps, News, Proximity Based Marketing, SoLoMo | Tagged , , , , , , , , | Leave a comment

Geolocation based marketing offers considerable mobile commerce potential – Mobile Commerce Press

See on Scoop.it – Location Is Everywhere Mobile Commerce Press Geolocation based marketing offers considerable mobile commerce potential Mobile Commerce Press By next year, hybrid location based marketing technology solutions will already have leapt ahead of individual indoor smartphone… Luigi … Continue reading

Posted in Location Based Consultant, Marketing, Mobile Apps, Proximity Based Marketing, SmartPhone, The Location Guru | Tagged , , , , , | Leave a comment

Get your business on Thrifty’s map – Noosa News

See on Scoop.it – Location Is Everywhere Get your business on Thrifty’s map Noosa News Matthew Simons and Thrifty employee Jessica Betts with the tourist welcome maps and voucher books on offer to people who rent cars. Luigi Cappel‘s insight: … Continue reading

Posted in Business Consultant, Location Based Consultant, Loyalty, Maps, Marketing, Proximity Based Marketing, Tourism, Travel | Tagged , , , , , , , | Leave a comment