Category Archives: retail apps

Location Based Shorts Ep 16 A FREE Route Optimisation trial for New Zealand deliveries, sales and service companies

Posted on June 16, 2020 by Luigi Cappel

Have you noticed that traffic in New Zealand cities seems to be worse at Level 1 of the COVID19 lockdown than it was even before the pandemic hit? Are you in the distribution, freight or service industries? Or perhaps you … Continue reading →

Posted in Auckland, Business, Business Consultant, Business Intelligence, congestion, Coronavirus, Corvid19, Customers, drivers, Gas prices, grocery, Intelligent Transport Systems, Location Based Consultant, Location Based Services, Location Based Shorts, Money, Motoring, motorway, New Zealand, New Zealand Maps, Pandemic, Public Transport, real time traffic, Retail, retail apps, retail survival, Route Optimisation, Route Optimization, RTTI, RUC, safer journeys, traffic, traffic congestion, Traffic Control, traffic demand, traffic design, Traffic Information, Traffic jam, Traffic Optimization, Transport, Travel, Travel Information, Truck Navigation, Trucks, Unusual Traffic, Work | Tagged , , , , , , , , , , , , , , , , , , , | Leave a comment

Social Location-Based Chatter is a Goldmine

Posted on January 6, 2018 by Luigi Cappel

I was listening to the latest Convince and Convert podcast with Carlos Garcia  from HYP3R this morning, which resonated with my passion for loyalty and location based services. This is one of my current favorite podcasts and always has some gems. … Continue reading →

Posted in Business Consultant, Communications, Customer Research, Customers, Foursquare, Hospitality, Hotel, Hotel Apps, Location Based Services, Map apps, New retail ideas, Proximity Based Marketing, Restaurant, Retail, retail apps, Social Media, Social Media Insight, Social Media Marketing, Twitter, Word of Mouth | Tagged , , , , , , , , , , , , , , , , , | Leave a comment

Congratulations to Countdown on their new Proximity Based Marketing App

Posted on November 11, 2017 by Luigi Cappel

For a number of years I’ve been prodding retailers to take advantage of location services on people’s smartphones with several blogs including some looking at the grocery industry. I was disappointed when they dropped their old app, but delighted to … Continue reading →

Posted in Best Practice GPS, Business, Business Consultant, Business Intelligence, Checkins, Customers, Foresight, Future, Futurist, geospatial, GPS, GPS Apps, GPS Tracking, grocery, New retail ideas, retail apps, retail survival, retail systems | Tagged , , , , , , , , , | Leave a comment

Kiwi and Australian Retailers Need to do Change to Beat Amazon

Posted on September 19, 2017 by Luigi Cappel

Yesterday I saw a story on CNN about Toys R Us filing for Chapter 11 Bankruptcy. It is big news for retailers and their CEO says they will survive by competing with Amazon and meeting customers needs with new store … Continue reading →

Posted in Big Data, endangered species, Inventory Management, Manufacturing, Market Research, Retail, retail apps, Retail POS, retail survival, retail systems, the future | Tagged , , , , , , , , , , , | Leave a comment

Amazon is Coming to Australia and Retailers are Worried

Posted on September 15, 2017 by Luigi Cappel

They should be worried. As I discussed in my blog last week called The Blockbuster Effect, and countless previous blogs, you can’t expect, even at the bottom of the planet, to have the luxury of continuing doing business the same … Continue reading →

Posted in Amazon, Apple Watch, Australia, Business, Customer Research, Customers, disruptive model, Gadgets, Gas prices, Loyalty, Maas, Marketing, Marketing apps, New retail ideas, People, Retail, retail apps, retail survival, retail systems, Shopping, SmartWatch | Tagged , , , , , , , , , , , , | 1 Comment

Sell More Beer With Pokemon Go

Posted on July 14, 2016 by Luigi Cappel

Or anything else at your destination retail or hospitality business. I’ve spent years trying to get businesses to invest in location based services, apps, maps and the like. Now if you are in the business and are a little bit … Continue reading →

Posted in Gamification, GPS Games, Hospitality, location based apps, Location Based Consultant, Location based games, location based marketing, Location Based Servces, New retail ideas, Retail, retail apps | 1 Comment

Why “near me” is critically important for multi-location businesses

Posted on April 23, 2016 by Luigi Cappel

As searchers become increasingly mobile, hyper-local searches are on the rise — and multi-location businesses stand to benefit the most. Sourced through Scoop.it from: searchengineland.com Are you missing out on business? I’m going to keep this one really simple. Go … Continue reading →

Posted in Business, Hospitality, location based apps, location based marketing, Location Based Servces, Location Based Services, New retail ideas, Retail, retail apps, retail survival, Shopping, The Location Guru | Tagged , , , , , , , , , , , | Leave a comment

Designing for Place: How location can help brands like Home Depot and … – VentureBeat

Posted on February 17, 2015 by Luigi Cappel

The element of place will fundamentally change mobile app design for the better. Source: venturebeat.com This is a great story that illustrates some of the reasons why store apps succeed and fail. It includes concepts of gamification and personalization, 2 … Continue reading →

Posted in Internet Sales, Retail, retail apps | Tagged , , , , , , , , , , , | Leave a comment