Tag Archives: Coke

Coca-Cola has taken a step closer to using beacons to turn location-based marketing on its head

It represents a major step toward Coke figuring out a role for beacons in its marketing mix, which is still shackled somewhat by its… Sourced through Scoop.it from: http://www.thedrum.com There’s no question that a combination of location based marketing with … Continue reading

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