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Tag Archives: customers
Uber riders can now earn points at luxury hotels
In-between shenanigans, Uber actually offers a pretty nice car service, and users are about to get a perk besides free water: points from chi-chi hotelier Starwood. Source: http://www.msn.com A few years ago I wrote about a blog about a book … Continue reading
Posted in disruptive model, Google, taxi
Tagged Borders, Business model, customers, Google+, Jeff Jarvis, location based systems, Retail, sounds, taxi, Uber, What Would Google Do
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iBeacons and the future of retail shopping: Consumers are ready, but are retailers?
See on Scoop.it – Location Is Everywhere Not only do most people now use mobile apps to help them shop in stores, but more consumers would rather consult their smartphone for input than a sales associate. Luigi Cappel‘s insight: Relevance … Continue reading
Posted in Big Data, Business Consultant, Business Intelligence, Customers, Location Based Consultant, Loyalty, Marketing, Mobile Apps, People, Proximity Based Marketing, Retail, Social Media, SoLoMo, The Location Guru
Tagged customers, iBeacon, Location, Location Based Apps, Location based marketing, Proximity Based Marketing, understand customers, why people buy, why people don't use apps
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Blogfade..Are You Guilty? (Read Time: Under a minute)
Blogfade, you may not have heard the term before, but that doesn’t mean you’re not guilty of it. Blogfade is when you set up a blog and start posting to it and then you forget all about it, or the … Continue reading
Posted in Blog, Blog coach, Blogging, Business Consultant, Customers, Marketing, Social Media
Tagged Auckland blog coach, Blog, blogfade, business, Corporate blog, customers, grow business, Luigi Cappel, marketing, need more business, problem solving, reputation, Social Media, too much business, what to blog about
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Your 2013 Business Plan – People Do Business With People
This may sound a bit obvious but it is amazing how low on the scale of considerations people, aka customers, rank, in the context of the annual business plan which many people are starting to to work on in January. … Continue reading
What Would Google Do?
One of my favourite reads over the last couple of years has been Jeff Jarvis’ book entitled What Would Google Do? Given their phenomenal and ongoing success Google continue to innovate and reinvent themselves. This is something that most companies … Continue reading
Posted in Business Intelligence
Tagged 2013, Amazon., BAU, brand, Business As Usual, consultancy, customers, disappearing brands, Disruption, foresight, good read, Google+, Happy New Year, holiday reading, innovation, Jeff Jarvis, JJ, merry Christmas, not the big that eat the small, reinvention, Seth Godin, shareholders, status quo, visionary, What Would Google Do
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