Author Archives: Luigi Cappel

About Luigi Cappel

Writer for hire, marketing consultant specialising in Location Based Services. Futurist and Public Speaker Auckland, New Zealand

Kiwi and Australian Retailers Need to do Change to Beat Amazon

Yesterday I saw a story on CNN about Toys R Us filing for Chapter 11 Bankruptcy. It is big news for retailers and their CEO says they will survive by competing with Amazon and meeting customers needs with new store … Continue reading

Posted in Big Data, endangered species, Inventory Management, Manufacturing, Market Research, Retail, retail apps, Retail POS, retail survival, retail systems, the future | Tagged , , , , , , , , , , , | Leave a comment

Amazon is Coming to Australia and Retailers are Worried

They should be worried. As I discussed in my blog last week called The Blockbuster Effect, and countless previous blogs, you can’t expect, even at the bottom of the planet, to have the luxury of continuing doing business the same … Continue reading

Posted in Amazon, Apple Watch, Australia, Business, Customer Research, Customers, disruptive model, Gadgets, Gas prices, Loyalty, Maas, Marketing, Marketing apps, New retail ideas, People, Retail, retail apps, retail survival, retail systems, Shopping, SmartWatch | Tagged , , , , , , , , , , , , | Leave a comment

The Blockbuster Effect

I was listening to the Zig Ziglar Show on the way home tonight Episode 481 with Mark Sanborn and had to pause when I heard the following statement which resonated so much with previous blogs I have written on the … Continue reading

Posted in BAU, Blogging, Business, Business Consultant, Business Intelligence, carparking, New retail ideas, Retail, retail survival | Tagged , , , , , , , , , , , | Leave a comment

Life List #6/150 Write a Sequel to Unleashing the Roadwarrior

It’s been 15 years since I wrote and published Unleashing the Road Warrior and it’s interesting both how much has changed and how little has changed. I was planning on writing a book about traffic congestion on our roads and … Continue reading

Posted in Auckland, Autonomous cars, Business, Business Consultant, Communications, Consultant, driving, Education, Foresight, Future, Futurist, good books, human logic, Innovation, Location Based Consultant, Location Based Servces, Motoring, motorway, Smart City, Society, SoLoMo, TDM, Technology, telecommunications, the future, traffic congestion, Traffic Control, traffic demand, traffic design, Traffic jam, Traffic Management, Traffic Optimization, travel demand management | Tagged , , , , , , , , , , , , , , , | Leave a comment

Finally a Device to Track Anything Like a Magpie Does

I’ve known Derek Handley and his family for a long time, since a young group of entrepreneurs won the NZ Wireless Data Forum’s mobile app competition (I was President at the time, helped conceive and judge¬† it) many many years … Continue reading

Posted in #TheGPSMadeMeDoIt, Best GPS, best GPS trackers, Best Practice GPS, Bluetooth, Catch Crooks with GPS, cheap gps, Cool Tech, Future, Futurist, Gadgets, GPS bait, GPS features, GPS MAde Me Do IT, GPS Maps, GPS Pet Tracking, GPS Player Tracking, GPS Police Tracker, GPS Track People, GPS Tracker, GPS Tracking, GPS Traxcking, IoT, location based apps, Location Based Consultant, Location Based Servces, Location Based Services, Location Based Services for Health, Map apps, missing children, missing people, Mobile Apps, mobile friendly, people tracking, Personal GPS Trackers, Police tracking, Sports GPS, theft, top apps, Track and Trace, track children, Track parolees, Tracking Apps, Tracking Children, Tracking criminals, tracking data, Tracking kids, tracking missing peopl, Tracking pets, Tracking staff, Tracking stolen property | Leave a comment

Are Flying Cars an Option

I love the concept, especially electric and low or no noise, but the last thing I want to do is look up at the clouds and see hundreds of ‘air cars’ instead of¬†clouds and flocks of birds. I suspect that … Continue reading

Posted in Autonomous cars, commuting, Concept Car, congestion, Cool Tech, Driverless Cars, driverless vehicles, Foresight, future car, Future Technology, new cars, the future, tourism tech, tourist marketing, traffic, Transport, Travel | Leave a comment

Mobility as a Service

Most mornings as I ignore my car navigation directions and go to work the fast way, I drive past the same yachts in a marina, which are mostly all there in the middle of summer and on the weekends too … Continue reading

Posted in Best GPS, Best Practice GPS, Big Data, Bus Apps, Car Technology, car tracking, carpool, cars, congestion, connected cars, driving, driving app, future car, Future Technology, GPS Car Nav, GPS Problems, GPS Test, IoT, ITS, Maas, mobile travel apps, Mobility as a Service, nav apps, Nav Maps | Tagged , , , , | 1 Comment