Category Archives: Business Consultant

Congratulations to Countdown on their new Proximity Based Marketing App

For a number of years I’ve been prodding retailers to take advantage of location services on people’s smartphones with several blogs including some looking at the grocery industry. I was disappointed when they dropped their old app, but delighted to … Continue reading

Posted in Best Practice GPS, Business, Business Consultant, Business Intelligence, Checkins, Customers, Foresight, Future, Futurist, geospatial, GPS, GPS Apps, GPS Tracking, grocery, New retail ideas, retail apps, retail survival, retail systems, Uncategorized | Tagged , , , , , , , , , | Leave a comment

An Opportunity for Aucklanders to Improve their Communications Skills

It seems to me that whenever there is a problem, whether it is family or friends, work, community or at a global level, a lot of it is to do with communication and mostly misunderstandings that are easily fixed. Of … Continue reading

Posted in Auckland, Business, Business Consultant, Collaboration, Communications, Customers, Intelligence | Tagged , , , , , | Leave a comment

Telecommuting produces gains in productivity

A month or so ago on a Friday, the starter motor on my car decided to stop working. I ended up having to have a tow truck pick it up and take it to the garage where they had to … Continue reading

Posted in Business, Business Consultant, Business Writing, Communications, commuting, Lifestyle, People, Technology, telecommunications, Telecommuting, traffic congestion, traffic demand, Work | Tagged , , , , , , , , | Leave a comment

Sometimes I think I should become a proof-reader. Whatever happened to editors?

I see it everywhere and it drives me nuts. Whether it’s printed or digital newspapers, books by top authors, articles, or in this header from FOX. News services stand out the most because you expect good spelling and grammar from … Continue reading

Posted in brand, Business, Business Consultant, Business Writing, Consultant, Customers, eBook, Editor, good books, Marketing, News, Proof reader, writing | Tagged , , , , , , , , , , | Leave a comment

The Blockbuster Effect

I was listening to the Zig Ziglar Show on the way home tonight Episode 481 with Mark Sanborn and had to pause when I heard the following statement which resonated so much with previous blogs I have written on the … Continue reading

Posted in BAU, Blogging, Business, Business Consultant, Business Intelligence, carparking, New retail ideas, Retail, retail survival | Tagged , , , , , , , , , , , | Leave a comment

Life List #6/150 Write a Sequel to Unleashing the Roadwarrior

It’s been 15 years since I wrote and published Unleashing the Road Warrior and it’s interesting both how much has changed and how little has changed. I was planning on writing a book about traffic congestion on our roads and … Continue reading

Posted in Auckland, Autonomous cars, Business, Business Consultant, Communications, Consultant, driving, Education, Foresight, Future, Futurist, good books, human logic, Innovation, Location Based Consultant, Location Based Servces, Motoring, motorway, Smart City, Society, SoLoMo, TDM, Technology, telecommunications, the future, traffic congestion, Traffic Control, traffic demand, traffic design, Traffic jam, Traffic Management, Traffic Optimization, travel demand management | Tagged , , , , , , , , , , , , , , , | Leave a comment

Why restaurants need a hyper-local influencer marketing strategy

The founders of Pizza Pilgrims know a thing or two about influencer marketing. Sourced through Scoop.it from: econsultancy.com I was so frustrated with Foursquare, I was an ambassador but they wouldn’t let people manage multiple clients and the reality is … Continue reading

Posted in BAU, Business, Business Consultant, Facebook, Foursquare, Hospitality, Location Based Consultant, location based marketing, Marketing, Marketing apps, Proximity Based Marketing, The Location Guru | Tagged , , , , , , , , , , , , , , , , | Leave a comment