Category Archives: Customers

Location Based Shorts Ep 16 A FREE Route Optimisation trial for New Zealand deliveries, sales and service companies

Have you noticed that traffic in New Zealand cities seems to be worse at Level 1 of the COVID19 lockdown than it was even before the pandemic hit? Are you in the distribution, freight or service industries? Or perhaps you … Continue reading

Posted in Auckland, Business, Business Consultant, Business Intelligence, congestion, Coronavirus, Corvid19, Customers, drivers, Gas prices, grocery, Intelligent Transport Systems, Location Based Consultant, Location Based Services, Location Based Shorts, Money, Motoring, motorway, New Zealand, New Zealand Maps, Pandemic, Public Transport, real time traffic, Retail, retail apps, retail survival, Route Optimisation, Route Optimization, RTTI, RUC, safer journeys, traffic, traffic congestion, Traffic Control, traffic demand, traffic design, Traffic Information, Traffic jam, Traffic Optimization, Transport, Travel, Travel Information, Truck Navigation, Trucks, Unusual Traffic, Work | Tagged , , , , , , , , , , , , , , , , , , , | Leave a comment

Pay As You Drive Car Insurance – A Big Disruptor?

I have written several posts in the past, suggesting that PAYD insurance will become popular in the future, but acknowledging that most traditional car insurance companies won’t like it. Shareholders will hate the concept, because the customers who have the … Continue reading

Posted in car accidents, car crash, car insurance, car security, Car Technology, Car theft, car tracker, car tracking, cars, Catch Crooks with GPS, cheap gps, commuting, connected cars, Coronavirus, Corvid19, Crash, Crime Prevention, Customers, disruptive model, driver behavior, driving, find car, Fleet Management, GPS Tracker, GPS Tracking, Innovation, insurance risk, New Zealand, Pandemic, safer driving, safer journeys, taxi, taxi industry, Telecommuting | Tagged , , | Leave a comment

Small Business Survival After the COVID19 Lockdown

So many small to medium businesses are going broke right now because of the COVID19 lockdown. All companies are paying rent, power, wages and paying back interest on loans used to purchase inventory, fittings and more, and the end is … Continue reading

Posted in BAU, Blogging, Business, Communications, Coronavirus, Corvid19, Customers, Facebook, Hospitality, Marketing, Money, New retail ideas, New Zealand, Restaurant, Retail, retail survival, Work | Tagged , , , , , , , , , , , , , , | Leave a comment

Would You Like Some Help Writing Your Business Blog or Story for 2020?

So many people tell me they need to write blogs, articles and other material for their website or other marketing output. They know customers want to do business with people and feel they have a relationship with them, and that … Continue reading

Posted in Blog, Blog coach, Blogging, brand, Build Management, Business, Business Consultant, Business Writing, Collaboration, Communications, Customers, grocery, Loyalty, Restaurant, Retail, retail survival, writing | Tagged , , , , , , , , , | Leave a comment

Social Location-Based Chatter is a Goldmine

I was listening to the latest Convince and Convert podcast with Carlos Garcia  from HYP3R this morning, which resonated with my passion for loyalty and location based services. This is one of my current favorite podcasts and always has some gems. … Continue reading

Posted in Business Consultant, Communications, Customer Research, Customers, Foursquare, Hospitality, Hotel, Hotel Apps, Location Based Services, Map apps, New retail ideas, Proximity Based Marketing, Restaurant, Retail, retail apps, Social Media, Social Media Insight, Social Media Marketing, Twitter, Word of Mouth | Tagged , , , , , , , , , , , , , , , , , | Leave a comment

Congratulations to Countdown on their new Proximity Based Marketing App

For a number of years I’ve been prodding retailers to take advantage of location services on people’s smartphones with several blogs including some looking at the grocery industry. I was disappointed when they dropped their old app, but delighted to … Continue reading

Posted in Best Practice GPS, Business, Business Consultant, Business Intelligence, Checkins, Customers, Foresight, Future, Futurist, geospatial, GPS, GPS Apps, GPS Tracking, grocery, New retail ideas, retail apps, retail survival, retail systems | Tagged , , , , , , , , , | Leave a comment

An Opportunity for Aucklanders to Improve their Communications Skills

It seems to me that whenever there is a problem, whether it is family or friends, work, community or at a global level, a lot of it is to do with communication and mostly misunderstandings that are easily fixed. Of … Continue reading

Posted in Auckland, Business, Business Consultant, Collaboration, Communications, Customers, Intelligence | Tagged , , , , , | Leave a comment

Sometimes I think I should become a proof-reader. Whatever happened to editors?

I see it everywhere and it drives me nuts. Whether it’s printed or digital newspapers, books by top authors, articles, or in this header from FOX. News services stand out the most because you expect good spelling and grammar from … Continue reading

Posted in brand, Business, Business Consultant, Business Writing, Consultant, Customers, eBook, Editor, good books, Marketing, News, Proof reader, writing | Tagged , , , , , , , , , , | Leave a comment

Amazon is Coming to Australia and Retailers are Worried

They should be worried. As I discussed in my blog last week called The Blockbuster Effect, and countless previous blogs, you can’t expect, even at the bottom of the planet, to have the luxury of continuing doing business the same … Continue reading

Posted in Amazon, Apple Watch, Australia, Business, Customer Research, Customers, disruptive model, Gadgets, Gas prices, Loyalty, Maas, Marketing, Marketing apps, New retail ideas, People, Retail, retail apps, retail survival, retail systems, Shopping, SmartWatch | Tagged , , , , , , , , , , , , | 1 Comment

Raves and a little rant from Paihia to Auckland

On the weekend I had the distinct pleasure of being a guest speaker at the Northland National Road Carriers event in Paihia. It was great to have the pleasure to speak with and learn from people that have been on … Continue reading

Posted in Business, car safety, Customer Research, Customers, driver behavior, driver distraction, drivers, driving, driving app, Fleet Management, Freight App, GPS Tracking, Location Based Consultant, Motoring, safer driving, safer journeys, traffic, traffic congestion, Traffic Control, Traffic Information, Traffic Management, Traffic Optimization, truck safety, Trucks | Tagged , , , , , , , , , , , , , , | 2 Comments